Custom Channel Letters Signage for High-Visibility Storefronts in Charlotte
Channel letters are one of the most effective ways to make your business stand out. At Element 4 Signs & Graphics, we design, fabricate, and install premium channel letter signs that deliver strong visibility day and night. Our team works with Charlotte businesses of all sizes to create exterior signage that attracts attention, reinforces your brand, and meets all local code and permitting requirements.
Whether you are opening a new location, refreshing an existing storefront, or upgrading to energy-efficient LED signage, our channel letters give your business a polished, professional look.

Why Charlotte Businesses Choose Channel Letter Signs
Channel letters continue to be the top choice for storefront identification throughout Charlotte. They offer:
Areas like South End, Plaza Midwood, Uptown, Ballantyne, NoDa, Matthews, and Lake Norman are highly competitive for storefront visibility.
Channel letters help your business stand out in these fast-growing districts.
Types of Channel Letters We Offer
Every building and brand is different. We provide the full range of channel letter styles so you can choose the option that fits the look you want and the visibility you need.
Front Lit Channel Letters
The most common style.
Solid, bright, and easy to read.Ideal for: shopping centers, plazas, stand-alone buildings, medical offices, retailers, restaurants.
Backlit/Halo Lit Channel Letters
A glow behind each letter.
Soft, diffused light. Ideal for: luxury brands, boutique storefronts, professional offices, modern buildings.Front & Back Lit Letters
Combination illumination.
For maximum impact and depth. Ideal for: businesses in high-traffic corridors or with heavy nighttime visibility.Open Face Channel Letters
A bold vintage look.
Neon-style exposed lighting elements. Ideal for: breweries, bars, entertainment venues, specialty retail.
Trimless Channel Letters
Clean & modern.
Edges with no exposed trim cap.
Ideal for: modern retail, hospitality, and upscale storefronts.
Raceway or Flush Mounting Options
Minimize Building Damage
We install channel letters on raceways or directly to the building depending on your landlord requirements and the surface material.


Our Design, Fabrication, and Installation Process
We handle the entire channel letter process from start to finish.
1. Consultation and Site Review
We discuss your goals, review the storefront, and help you choose the best letter style and mounting method.
2. Custom Design and Brand Integration
Your sign is designed to match your exact brand standards, including precise color matching, lighting temperature, and letter depth.
3. Permitting Assistance
We help manage required signage permits for Charlotte and nearby towns to ensure your sign meets all code requirements.
4. Fabrication
We build your letters using durable aluminum, premium acrylic, and high-efficiency LED lighting to ensure long-lasting performance.
5. Installation
Our team installs your channel letters securely and safely, ensuring proper electrical connection and long-term reliability.
6. Maintenance and Repairs
We provide ongoing service for LED replacements, electrical components, or updates if your brand changes over time.
How Much Do Channel Letters Cost?
Channel letter pricing varies based on:
- Size and letter height
- Illumination type
- Materials
- Mounting method
- Building elevation and access
- Electrical needs
- Number of letters and logo elements
We provide custom quotes based on your building, sign type, and branding to ensure the best value for your investment.
Curious about channel letters for your business? Get in touch today!

Gallery of Recent Channel Letter Projects
Frequently Asked Questions about Channel Letters
How long do channel letters last?
LED channel letters typically last 50,000+ hours with minimal maintenance. The aluminum and acrylic components are built to withstand weather and long-term outdoor use.
Do channel letters require a permit in Charlotte?
Yes. Most exterior illuminated signs require a permit. We assist with the entire permitting process.
Can you install channel letters on brick, metal, or stucco?
Yes. We install on a variety of surfaces and will recommend the best mounting method based on your building.
What is the difference between front lit and halo lit letters?
Front lit letters shine light forward through the acrylic face. Halo lit letters create a glow from behind the letter for a premium look.
How energy efficient are LED channel letters?
LED illumination consumes significantly less energy than traditional neon and requires less maintenance.
What is the typical turnaround time?
Most channel letter projects take 3 to 6 weeks, depending on design complexity, permitting timelines, and installation scheduling.
Get a Custom Quote for Channel Letter Signs in Charlotte
If you want your storefront to stand out, channel letters are one of the best ways to do it. Tell us about your project and we’ll create a custom design that fits your brand, building, and budget.









