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An Introduction To Our Professional Flooring Graphics

Flooring graphics are a popular way for businesses (and other enterprises) to help establish rules, provide directions, and solidify brand recognition. In recent years, many, many businesses installed floor graphics for the sake of social distancing during the COVID-19 pandemic. This was a smart and effective way for customers to receive instruction, without having to make physical contact with other one another. This is just one of many examples that highlight just how useful flooring graphics can be.

At Element 4 Signs & Graphics, we help businesses install flooring graphics for multiple reasons. Whether your desire is simply decorative, or you have a pragmatic purpose for installing flooring graphics, we can help you throughout the entire process. Floor graphics are very popular in certain industries and indoor spaces, however, at Element 4 Signs & Graphics we can install flooring graphics on both indoor and outdoor surfaces.


The Many Purposes of Floor Graphics

Custom floor graphics are created using vinyl adhesives. You’ve probably encountered lots of floor graphics throughout your lifetime, but they are typically used for safety, branding, and promotions. As previously mentioned, the demand for floor graphics boomed in recent years thanks to the COVID-19 Pandemic. Almost overnight it had become increasingly popular for businesses to install arrows indicating the flow of foot traffic in places like grocery stores. Additionally, businesses also added graphics and decals asking people to maintain six feet of distance. Here are a few of the most popular uses of floor graphics in business settings:

Directional/Wayfinding Decals: Directional signs appear in all sorts of places, both private and public. Given how popular and omnipresent they are, it is easy to take them for granted or undermine their importance. While many of these signs are small and simple, they have a massive impact when it comes to directing people. Wayfinding signs often appear as floor decals and are commonly used to help people navigate spaces. They’re ideal for laying out directions using indicators like arrows. If you’ve been in large spaces like schools, campuses, arenas, and stadiums, you’ve likely encountered wayfinding decals as they can easily and effectively provide directions. At Element 4 Signs & Graphics, we also offer customizations for these decals that can reflect the personality of your business/school/or institution.

Safety Decals: The verbiage behind this one is pretty self-explanatory; safety decals work to keep people safe. As we’ve already mentioned, safety decals became extremely popular during the era of social distancing. They served as a way to keep people socially distanced without having to second-guess if they were far enough apart. Obviously, we learned of the important role a safety decal can play in mitigating major health crises. However, they are still very important for daily life. For instance, if you’ve been in a building where there is uneven flooring or a step on a staircase that is hard to see, a safety decal can alert you to the dangers, as we often encounter with “watch your step” decals. At Element 4 Signs & Graphics, we can help you install floor graphics to make your workplace/business a safer and more functional space, for both your employees and your clients/customers.

Brand Recognition/Decoration: Sometimes a floor decal exists purely for decoration and/or artistic purposes. These types of floor graphics and decals are popular in sporting arenas and venues. For example, most basketball teams in the NBA have some sort of custom decal visible when they play on the court. This is typically a logo, mascot, or something that ties directly to the brand, team, or business. At Element 4 Signs & Graphics, we work closely with many businesses and institutions to create these decals. Whether the idea is to use an established piece of imagery or come up with something entirely novel, we can help create custom floor decals that are distinct, memorable, and bold.

Common Places and Locations for Floor Decals and Graphics

At Element 4 Signs & Graphics, we pride ourselves on working with a diverse selection of clients, companies, and businesses to create and produce truly exceptional results. Our floor decals can also be installed permanently or temporarily, depending on the circumstances surrounding their purpose. Furthermore, we are able to install them both indoors and outdoors, on a variety of different surfaces. Essentially, our floor graphics are versatile in their purpose and appearance. As previously indicated, we can install floor decals and graphics in a multitude of places. However, here are some common locations where we regularly provide floor graphics.

  • Offices
  • Airports
  • Public Transportation Terminals and Stations
  • Tradeshows
  • Museums and Cultural Centers
  • Airports
  • Schools
  • Sports Stadiums (NFL/NBA/MLB, both minor and professional sports)
  • College Campuses
  • Arenas
  • Hospitals
  • Malls and Shopping Centers
  • Department Stores (specifically those that are large in size)
  • And More!

Working with our team guarantees that you’ll have plenty of options for customization. We install all types of floor graphics from basic and straightforward to colorful and artistic. We’ll walk you through the entire process from the design stage to installation, giving you ample time to make amendments and changes as needed. As for the actual process of adhering decals to your space, we can do so in a timely yet professional manner, leaving you with immaculate results.