Your #1 Trusted Indoor & Outdoor Sign Shop in Charlotte and Surrounding Areas

The Many Options For Business Signs Outdoor

Investing in professional outdoor sign work is perhaps one of the smartest decisions you can make as a business owner. Why? Because signs are often used to communicate location and establish brand recognition. Even though modern-day GPS technology has made finding addresses and locations a piece of cake, it’s still incredibly frustrating when you arrive at a destination and don’t have a sign to confirm you’re at the right place. Moreover, outdoor signs make our day-to-day life much easier by marking locations. Outdoor signs also tend to help curate brand recognition, sometimes in a way that is so effective that customers can identify the business even if they’ve never actually stepped foot inside. In fact, sometimes all you need to see is the imagery associated with the business to make the connection. For example, people see the golden arches and immediately know they’re in the vicinity of a McDonald’s or they see the green mermaid and know they’re at Starbucks. This is brand recognition, and outdoor signs are one of the most effective ways to establish it. Outdoor signs come in many shapes, sizes, and categories. Listed below, you will find some of Element 4’s most popular outdoor sign services including a brief description of each one.


Perforated Window Graphics for business
Sign on a brick building next to glass entry door that reads Salon Studios on Main
Monument Sign Repair Update

Channel Letters

What are channel letters? Channel letters are a type of dimensional letter that is used as a part of a visual communication strategy. Typically, these letters are visually striking and designed to make a powerful impact on those who see them. Channel letters are often large and imposing and are adhered to the building itself. Given their characteristics, channel letters are ideal for captivating one’s attention, while also indicating that a client is in the correct location. Channel letters can be customized in a variety of ways, from bold and straightforward to colorful and illuminated. Channel letters are an extremely popular choice for businesses looking to add flare in a tasteful yet noticeable way.

Outdoor Building Signs Channel Letters
Metal Lighted Business Sign LED

Building Signs

Despite the popularity of channel letters, sometimes another variation of sign work is more effective. For instance, channel letters are a popular choice for businesses that have shorter names, consisting of a few letters. Typically, if you want a sign that will require a decent amount of wording you might opt for something that’s a bit more traditional. Element 4 Signs & Graphics provides lots of options for outdoor business signs, that can be adhered directly to your building. Our clients have full authority to dictate the terms of their signs from color to lighting, and everything in between. State-of-the-art technology and machinery make it possible for us to easily create signs in the exact shape and size you desire.

Dimensional Letters

Dimensional letters, often referred to as 3D Dimensional Letters, are yet another way for businesses to create signage with letters and text. Our team of seasoned professionals can help you create the most effective dimensional letter signage, that conveys positive messages about your business in a simple and visually arresting manner. As with all of our outdoor signage, we only source and manufacture dimensional letters using high-grade materials. Not only does this ensure you get the most mileage out of your monetary investment, but it also reflects positively on the nature of your business. Yes, even in the world of signs, onlookers can usually tell if something has been made with care and precision versus something that has been made to appear shoddy and unsightly.

Acrylic Dimensional Building Sign Letters
Perforated Window Graphics Business Signs

Window Graphics

Window graphics are actually extremely common and have long been utilized by all types of businesses. The reasoning behind it is quite simple, but it mainly boils down to the extra space that windows provide businesses. Furthermore, window graphics can be created using imagery, text, or a combination of both, with the main purpose of relaying important information to customers. For instance, a lot of businesses will use window graphics to display information like hours of operation. Windows also serve as an ideal base for decals, making the process of adhering images and text relatively easy. Decals also come in a variety of types including clear, vinyl, and opaque, so that businesses can opt for window graphics that reflect their style and taste.

Monument Signs

A lot of the signs and letters we’ve previously described are types that are adhered to and installed directly on the face of a building, whether that’s up top, on the window, or elsewhere. Depending on your location and setup, monument signs can be just as useful. Monument signs are ground-level signs that are typically placed at a small distance away from the building itself. These types of signs are ideal for businesses or buildings that might have limited or impacted visibility. At Element 4 Signs & Graphics, our monument signs come in a variety of different colors, materials, and sizes, making it easy for you to create signage that matches your building’s aesthetic and personality. Monument signs are great for marking locations and advertising your business to those passing by.

Outdoor Monument Business Signs Near Me
Acrylic and Metal Post and Panel Directory Sign

Post and Panel

Post and panel signs often serve a similar purpose to that of monument signs. This is because they can be placed at opportune locations to help indicate and direct clients to the proper business. The main difference between the two is basically how they are structured. What makes a person choose monument signs over posts and panels, and vice versa? Usually, it comes down to a matter of preference, but both varieties are highly effective in their purpose. Appearance-wise, posts, and panels are structured quite simply. For example, if you’ve seen a real estate sign before, you’ve seen a type of post and panel sign. Post and panel signs are built using all types of materials and designs, making them extremely easy to customize to your liking. 

All About Metal Business Signs and Their Prominence in Outdoor Signage

At Element 4 Signs & Graphics, we believe in giving our clients as many opportunities and avenues to customize their signs as humanly possible. We do this because it not only makes our client’s signs more unique, but the materials themselves can often convey personal taste and style. Our business creates both indoor and outdoor signs, and although there is a significant amount of crossover, there are still distinctions to be made and important facts to consider when creating an outdoor sign versus an indoor sign. We make a concerted effort to source high-quality materials that are well-maintained and durable. At the same time, especially with outdoor signage, it’s crucial that the elements and environment are considered. This is why we often encourage clients to consider a metal business sign.

Why metal? At this stage in the game, it’s a well-known fact that metal is one of the more durable materials utilized in outdoor sign creation. Unlike indoor signs, when producing outdoor signs, we have to consider a myriad of unique factors like accelerated wear and tear. Because in almost all cases, an outdoor sign is going to be exposed to far more wear and tear. In general, metal has a lot of properties and characteristics that are beneficial when creating outdoor signage. Metal, which comes in various forms (steel/aluminum) is durable, flexible, and is often the best material to use when trying to create an LED backlit sign.

Illuminating lights are a very popular stylistic choice, especially for outdoor signs. There are various reasons as to why this is, but for starters, illuminating lights help create visibility for your sign in the nighttime. Not only that, but lights are also very visually appealing. At Element 4 Signs & Graphics, clients can choose to enhance their outdoor signage by opting for the installation of LED lights. These lights can be installed in several places on the sign itself, allowing even more opportunity for customization. Our team has lots of experience installing LED lights and can make specified recommendations based on prior work. If you’ve been searching endlessly for metal signs near me, look no further. At Element 4 Signs & Graphics, we’re always looking for ways to take things to the next level, whether that’s through lighted outdoor signs or other means like monument signs.

LED Color Changing Signage
Window Graphics for Business
Outdoor sign on a grey brick wall in pink letters saying veterinary

Why Choose Element 4 Signs & Graphics When Considering and Comparing Sign Companies Near Me in Charlotte

A lot of work goes into creating signs, both creatively and pragmatically, and for good reason. Outdoor signs express who you are to the outside world, and they will be seen by lots of people. A portion of these people will probably never step into your business to begin with. But that doesn’t mean they still can’t be impressed by your signage or form positive opinions simply from looking at the detail and design of your sign. On the other hand, people rely on outdoor signs to confirm they’re in the right place. Anyone who pays attention to your sign will thus be able to tell the amount of effort you’ve put into its design.

Our Element 4 Signs & Graphics team understands the paramount role that signs play in the world of business, and because of this, we are determined to create exceptional sign work, regardless of style and size. When you need a visually striking, clearly visible, and one-of-a-kind company sign for building, we have the tools, experience, and creative vision needed to make that happen. Furthermore, we know how important it is to make a lasting impression, which is why we build signs to last. Basically, we want to leave you with a product that has been manufactured using high-quality materials and an expert touch.

Truthfully, there are a lot of competent sign makers and businesses out there that can help you craft your signage. However, none are as dedicated to merging exceptional craftsmanship with incredible customer service. At Element 4 Signs & Graphics, companies and clients are treated to the full package, with no exceptions. We’ll give you our undivided attention, always, whether you’re seeking modern monument signs or metal company signs. Let us work with you and for you, to create your next great outdoor sign.

Outdoor Signage with Acrylic Dimensional Lettering
Blue sign with white letters, 1001 Summit Place of Kings Mountain, A Phoenix Senior Living Community
Outdoor sign above doors saying UniFirst

Getting Started With Element 4 Signs & Graphics

The process of getting started is often where people feel the most overwhelmed.

That’s why we’ve taken the time to outline each of our services extensively here on our website. In addition, we are happy to answer any questions or concerns that you may have. Moreover, we keep you informed each step of the way so that you can plan logistically and monetarily moving forward. Beyond creating an exceptional product, we want the entire duration of your work with us to be simple and non-invasive. 

We look forward to helping you with your indoor graphics project and showing you why we’re the top choice amongst graphic, design, and local vinyl decal shops in the Charlotte area.