Exterior Commercial Window Graphics: Transform Your Storefront
Element 4 Signs & Graphics has assisted many businesses in Charlotte, Monroe, and surrounding areas with exterior window graphics / storefront graphics. Window graphics, or window signs, are a way for commercial businesses to advertise, market, and display certain graphics and information. Window graphics are actually quite economical, especially compared to other graphic design services, making them a widespread choice for all types of businesses. You can do a lot with them, from creating window artwork to advertising your hours of operation.
Window graphics serve a variety of purposes, some of which you might not even realize. Given their cost-effective nature, if you’re looking to add some pizzazz or dimension to the exteriors of your windows, but aren’t exactly sure how to go about it, here are some ideas. Window graphics and signs can help you achieve the following:
Increase Foot Traffic: A passerby doesn’t necessarily have to enter your business in order to see your window signs or graphics. Window graphics can quickly grab the attention of those walking by.
Brand Recognition: At Element 4, we believe that establishing strong brand recognition yields many positive benefits and outcomes. Creative window graphics are one way to strengthen your brand, specifically in an artistic sense. Furthermore, the economical nature of window graphics makes it possible to add more detail or artistry, that may not have been possible with other signs due to monetary limitations.
Versatile/Unique: Window graphics, especially those featuring pictures or art, are still relatively uncommon (certainly compared to other signs). Graphics can add interest and intrigue to your building, making it stand out among others in its vicinity.
Cost-Effective: What more is there really to say? What’s not to love about something that looks wonderful but didn’t break the bank to fund? If you’re looking to add some graphics and signage to your exteriors, but don’t necessarily have a sizable budget, window graphics are a great place to begin.
What Types of Businesses Benefit from Window Graphics?
When it comes to business window signs, you can pretty much feature them anywhere. There doesn’t appear to be one specific industry that has a monopoly on window signs. As long as window signs and graphics are well made, they can potentially be an asset to any business. Window graphics take on a lot of forms, meaning you can use them as a strictly informational tool, or you can look at them from an artistic angle. As far as creativity goes, window graphics are one area that allows for a lot of artistic freedom. Moreover, it’s easy to build on existing window graphics. You don’t necessarily have to go all-in right away, which is an attractive attribute to a lot of business owners.
There are a lot of features that make window graphics a smart choice, but it’s really their versatility that allows them to be an effective tool in all kinds of businesses. Here are some examples of where you might find window graphics and signage:
- Restaurants/Fast Food
- Grocery Stores
- Retail Stores
- Convention Centers
- Concert Venues
- Credit Unions & Banks
- Hotels
- Car Dealerships
- Bars, Lounges, Clubs
- Corporate Offices
- Airports, Cruise Terminals, Travel
- Real Estate Brokers
- Mortgage Firms
- Offices
The great thing about graphics and decals for business windows is that they can look good regardless of how basic, intricate, or elaborate they are. They’re also ideal for businesses that want to add a little interest or information to their windows, without having to commit to massive signs. Window graphics are also extremely easy to size and scale, meaning they can cover all types of windows- small and large.
Window Graphics Provide Built-in Marketing and Advertising
There are no ifs and or buts about it, advertising and marketing are essential for the success of businesses. Even more so if you are a local business that may not have the national (or even global reach) that comes with extremely successful chains and corporations. Moreover, we live in a world where things like social media and the internet have largely phased out word-of-mouth advertising. Nowadays, if you can make waves online, you can attract a greater audience. You might be wondering how a window sign for business can possibly translate into increased advertising and exposure.To illustrate this point, consider the following scenario:
Let’s say you are a restaurant owner, and you have a massive window that frames a good portion of your diners and patrons when they’re indoors. In an attempt to give your customers more privacy, you decide to commission an exterior window graphic that covers the entirety of the window. Now, when bystanders and foot traffic walk by your business, they are greeted by what is essentially a giant piece of art. In today’s world, almost all of us are walking around with a mini-computer and camera in our pockets. After bystanders see your window’s mural, they might just be prompted to post a picture to social media. As we know, most social media platforms have tagging and location services that show exactly where a picture was taken. Every time that someone snaps a picture of your restaurant’s mural and chooses to post it, you are essentially receiving free advertising and potentially creating new customer interest.
The aforementioned scenario is a perfect example of how a simple window graphic can blow up your business in unprecedented ways. With how expensive advertising and marketing have become, tricks like this showcase that you can actually benefit from investing in window graphics and decals in a multitude of ways. Moreover, you have complete creative license to design these graphics.
Creating Window Graphics and Decals with Element 4 Signs & Graphics
Window graphics are a perfect way to stretch your artistic muscles and create something that reflects the personality of your business. At Element 4 Signs & Graphics we have helped countless clients create a window decal for business. As opposed to other signs, you might think that there are certain limits to how decals can be installed and manipulated, but this isn’t entirely the case. Window decals come in several forms including opaque, perforated, frosted, clear, lettering, and more.
When it comes to window graphics, sometimes getting started can be the most difficult part of the process. A lot of people aren’t sure what the limitations, lifespan, and other characteristics of a given sign are. Like everything else we do at Element 4 Signs & Graphics, we curate, design and install graphic work that is built to endure, and our window graphics are no exception. We can easily walk you through your options, and provide recommendations based on what your overall desired outcome is. Maybe you prefer the look of something entirely clear. Or perhaps you’re partial to a frosted vinyl for windows? This specific service allows clients a lot of options and opportunities for innovation.
Our staff of professionals have the tools, materials, and machinery needed to bring any window graphic, small or elaborate, to life. From simple lettering to full-scale art installations, we can deliver results that are personalized to fit the atmosphere of your business. With plenty of options for customization, you can create something classic and timeless, or innovative and fresh. As your creative collaborator, we’re here to ensure the success of your window graphics and door sign for business.
